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Freelancers are a core part of how UK businesses scale marketing today. This guide debunks five common myths about reliability, brand fit, long term value, cost, and hiring quality, then shows how a clear process, strong briefing, and the right matching approach can turn freelance support into a predictable, accountable way to grow.
Across the UK, marketing teams are being asked to do more with less.
In uncertain times, it is easy for marketing to slip down the priority list.
Using freelance marketing professionals is a smarter way to scale
What Businesses Need to Know Going into 2026
Building a marketing team today looks very different from just a few years ago.
Artificial intelligence has changed marketing forever. From content creation to analytics and ad optimisation, AI is rewriting how brands reach audiences.
Hiring the wrong freelancer can cost more than just money.
For many growing UK businesses, the challenge is not knowing what to do in marketing but having the people and time to do it.
