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Using freelance marketing professionals is a smarter way to scale
What Businesses Need to Know Going into 2026
Building a marketing team today looks very different from just a few years ago.
Artificial intelligence has changed marketing forever. From content creation to analytics and ad optimisation, AI is rewriting how brands reach audiences.
Hiring the wrong freelancer can cost more than just money.
For many growing UK businesses, the challenge is not knowing what to do in marketing but having the people and time to do it.
The marketing landscape has changed dramatically. Remote work, economic pressure, and rapid advances in AI mean businesses in the UK are re-evaluating how they build their marketing teams.
When your business reaches the point where marketing can no longer be done off the side of a desk, one big question usually follows: should you hire a marketing freelancer or an agency?
When you work with marketing freelancers in the UK, the success of your project often comes down to how well you communicate your needs.
