Legal

Privacy Policy

Effective Date: March 2025

1.

Information We Collect

We collect information from you when you interact with our Site or services. The types of data we may collect include:

Personal Information: This includes information such as your name, email address, phone number, job title, company name, and other relevant details you provide when contacting us through forms or subscribing to our services.

Usage Data: We automatically collect information about your interactions with the Site, such as IP address, browser type, device information, pages viewed, and time spent on the Site. This is only collected via Google Analytics if you have consented to it — see the Cookies section below.

Payment Information: If applicable, payment details such as credit card information may be collected through our secure payment processors.

2.

Cookies

Cookies are small data files placed on your device when you visit our Site. We use two categories of cookies:

Essential Cookies: These are required for the Site to function correctly (for example, remembering your cookie preference itself) and cannot be switched off. They do not track you for marketing or analytics purposes.

Analytics Cookies (Google Analytics): With your consent, we use Google Analytics to understand how visitors use the Site, such as which pages are viewed and how long visitors stay, so we can improve the experience. Google Analytics sets cookies including _ga, _ga_* and _gid, which typically expire between 24 hours and 2 years. Data collected is processed by Google in accordance with Google's own privacy policy and may be transferred outside the UK/EEA as described in the International Transfers section below.

When you first visit the Site, a cookie banner asks you to choose between 'Accept all' (which enables Google Analytics) and 'Essential only' (which does not). Google Analytics is never loaded and no analytics cookies are set until you actively choose 'Accept all'. You can change your choice at any time using the 'Cookie preferences' link in the footer of every page, which will remove any analytics cookies already set if you switch to essential-only.

You can also control or delete cookies through your browser settings, though blocking essential cookies may affect how the Site functions.

3.

How We Use Your Information

We use the information we collect for the following purposes:

To Provide Services: To fulfil our services, communicate with you, respond to inquiries, and process your orders.

To Improve the Site: To enhance your experience, troubleshoot issues, and monitor the performance of the Site.

To Send Communications: We may send emails related to services, updates, newsletters, and marketing. You can opt out of these communications at any time.

For Legal Compliance: To comply with applicable laws and regulations, resolve disputes, and enforce agreements.

4.

How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. However, we may share your information with trusted third parties who assist us in operating our Site or providing services, including:

Service Providers: We may share data with third-party vendors who assist in the operation of our Site, such as web hosting, payment processors, email service providers, and — where you have consented — Google Analytics.

Website Forms: When you contact us or apply to join our network through the forms on our Site, the details you enter (and any file you attach) are sent to us by email through Resend, an email delivery service that processes them on our behalf. Resend also sends you a short email confirming we have received your message.

Legal Requirements: We may disclose information to comply with legal obligations, protect our rights, and ensure the safety of users. We ensure that any third-party service providers we engage are compliant with data protection laws.

5.

Data Retention

We retain your personal data only for as long as necessary for the purposes outlined in this policy or as required by law. When no longer needed, your personal data will be securely deleted or anonymized.

6.

Your Rights

Under the General Data Protection Regulation (GDPR) and other applicable privacy laws, you have the following rights regarding your personal data:

Access: You can request access to the personal data we hold about you.

Correction: You can update or correct your personal data if it is inaccurate or incomplete.

Deletion: You can request the deletion of your personal data, subject to certain conditions.

Restriction of Processing: You can request that we restrict the processing of your personal data under specific circumstances.

Data Portability: You can request a copy of your data in a structured, commonly used format.

Objection: You can object to the processing of your personal data in certain situations, including for direct marketing.

If you wish to exercise any of these rights, please contact us at hello@leadkinetics.co.uk

7.

Security of Your Information

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, alteration, or destruction. However, please note that no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

8.

Children's Privacy

The Site is not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If we become aware that a child under 16 has provided us with personal data, we will take steps to delete such information.

9.

International Transfers

Lead Kinetics operates internationally, and your personal data may be transferred to and stored in countries outside of your own, including the United States. We take steps to ensure that your data is treated in accordance with this Privacy Policy and applicable data protection laws.

10.

Third-Party Links

The Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these websites. We encourage you to review the privacy policies of any third-party sites you visit.

11.

Updates to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational, legal, or regulatory reasons. We will notify you of any material changes by updating the Effective Date at the top of this policy and, if necessary, provide additional notifications.

12.

Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your personal data, please contact us at:

Lead Kinetics Ltd (Company No. 12111824), registered office 2 Huddersfield Road, Stalybridge, SK15 2QA. Email: hello@leadkinetics.co.uk